Publications of ijmsbr

Volume 6 - Issue June 2017

Consumer Perceptions of Creativity, Utility and Value on the Attitude towards the Purchase of Goods

Abstract References

Author(s): Fereshteh Lotfizadeh , Sara Ghaffarfamian ,

Pages: 01-09 Views: 108 Downloads: 42

Determining the Attributes Affecting Consumers’ Perceptions of the SUV Product Class of the DaimlerChrysler Jeep Cherokee Using the Repertory Grid and the O-A-R Classification Methods

Abstract References

Author(s): Angela Poulakidas ,

Pages: 11-24 Views: 86 Downloads: 32

Sex Differentials in Child Survival in Zimbabwe

Abstract References

Author(s): Lazarus Muchabaiwa ,

Pages: 25-47 Views: 93 Downloads: 28

Discount Shopping: Concept Affiliates

Abstract References

Author(s): Raveena Gupta , Anuj Pal Kapoor ,

Pages: 48-55 Views: 86 Downloads: 24

A Study on the Function of Advertising Tools on Tourism a Case Study of Qeshm Free Zone

Abstract References

Author(s): Abbas Dadras , Mahbubeh Janafzay , Elham Daryayesalghi ,

Pages: 56-64 Views: 83 Downloads: 20

Children as an Important Actor in the Process of Family Purchase Decision for Food Products

Abstract References

Author(s): Abbas Dadras , Mansoureh Ameri Seyahooei , Fereshte Rezvani ,

Pages: 65-70 Views: 67 Downloads: 19

How Corporates Can Have A Good Advertising? (A Review Of Ethics & Crs In Advertising)

Abstract References

Author(s): Abbas Dadras , Seyed Naser Zahiri , Ali Memari , Zeinab Shahi ,

Pages: 71-78 Views: 85 Downloads: 23

Identify and Ranking the Factors Influencing Insurance Company’s Competitive Advantage with Qualitative and Quantitative Methods

Abstract References

Author(s): Abbas Dadras , Shahin Soleymanzade , Mohamad Reza Vandaki ,

Pages: 79-90 Views: 79 Downloads: 24

Impact of Visual Merchandising on Impulse Buying Behaviour for Womens Clothing In The Lens of Kano’s Attractive Quality Theory

Abstract References

Author(s): Abbas Dadras , Somaye Hematian , Mohammad Jashn Sadeh ,

Pages: 91-96 Views: 85 Downloads: 24

Correlation Analysis of Effective Factors in Attracting Customers to a New Product of a Brand

Abstract References

Author(s): Abbas Dadras , Koorosh Molaei Barjehri , Mohammad Reza Khayatian ,

Pages: 97-102 Views: 104 Downloads: 37

The Impact of Advertising on Children How Does Advertising Influence Children?

Abstract References

Author(s): Abbas Dadras , Zeinab Shahi , Saedeh Naghibi Zadeh ,

Pages: 103-111 Views: 72 Downloads: 19

Prioritizing the Factors Affecting the Image of Mellat Bank Customers on Their Satisfaction In The Process Of Selecting Branch

Abstract References

Author(s): Abbas Dadras , Roya Akbari , Seyed Jalal Beheshti ,

Pages: 112-121 Views: 72 Downloads: 20

Current Issue

Calls For Papers – 25-Dec-2017

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