Volume 12 - Issue January 2023

The Effect of User Interface Design and User Experience Design on Consumers Purchase Intentions of Shopee Application in Indonesia with Ease of Use as A Mediating Variable

Abstract References DOI: 10.5281/zenodo.7660199

Author(s): Nabila Auwabina , Ramadania , Nur Afifah , Juniwati , Mustaruddin ,

Pages: 01-10 Views: 251 Downloads: 89

The Effect of Workload and Flexibility of Work Hours on Job Satisfaction With Work-Life Balance as Intervening Media

Abstract References DOI: 10.5281/zenodo.7660209

Author(s): Nita Dwi Safitri , Maria Christiana Imam Kalis , Ilzar Daud , Irfani Hendri , Ana Fitriana ,

Pages: 11-19 Views: 214 Downloads: 76

The Influence of Visual Merchandising and Hedonic Motivation on Impulse Buying Through Shopping Enjoyment as an Intervening Variable

Abstract References DOI: 10.5281/zenodo.7660217

Author(s): Nurmalia Sari , Ramadania , Nur Afifah , Bintoro Bagus Purmono , M.Rustam ,

Pages: 20-28 Views: 209 Downloads: 68

The Effect of Knowledge Sharing Relationship with Network Capability on Competitive Advantage in Mediating Product Innovation of Indonesian Small Medium Enterprises

Abstract References DOI: 10.5281/zenodo.7660232

Author(s): Kevin , Nur Afifah , Giriati , Wendy , Helma Malini ,

Pages: 29-38 Views: 183 Downloads: 75

The Effect of the Application of Graphic Design and Social Media Marketing On Increasing Brand Loyalty

Abstract References DOI: 10.5281/zenodo.7660241

Author(s): Jennifer Angela Pangestu , Nur Afifah , Helma Malini , Titik Rosnani , Dody Pratama Marumpe ,

Pages: 39-49 Views: 223 Downloads: 78