Noman Ahmed , Umair Ahmed, Kashif Sarwar,CSCP –, Junaid Akhtar Channa, Ashara Dana , Are We What We Buy? Or Is What We Buy What We Are – A Research Study on Socially Responsible Consumer Buying Behavior of People of Karachi, Pakistan, International Journal of Management Sciences and Business Research 07(2013):109-118 DOI: 10.5281/zenodo.3412704